~Campaign Reaches Out to Young & Fashionable Women With The Spark to Dazzle in Saiesta Designs~
Saiesta, the premiere e-tail studio for women, has launched its nation-wide digital campaign calling for entries from young and fashionable women across the country in a bid to unearth three new faces who will be a part of the journey to unveil the upcoming Autumn-Winter ’15 collection next month. The campaign titled#SaiestaDiva is a pan-India hunt where in three shortlisted girls will get a complete makeover along with a fashion photoshoot by a leading photographer and also an opportunity for an exclusive sneak-peak of the soon to be launched collection from the super chic and stylish brand.
Speaking about the extensive digital campaign and the exciting new collection, Mr Rajat Sikka, Founder-Director, Saiesta said, “We are looking forward to the entries and the process of unveiling the collection and showcase our designs. The Autumn Winter collection has been designed keeping in mind the contemporary, young, vivacious and sassy women of India who represent the changing face of our country. The contest is our way to reach out to the large segment of women who excel in all walks of life. These women can be exceptional students, homemakers, mothers, successful entrepreneurs or independent professionals. We invite these young women from across the county to send us their entries and be a part of our journey!”
The Saiesta team will handpick three girls on the basis of the quality of their entries. Further, the three shortlisted girls will be groomed and each one of them will be given a complete make-over by the Saiesta design team and a leading makeup artist. Each of these girls will get an exclusive opportunity to wear and experience the upcoming Autumn-Winter Collection much before its launch as well as a cutting-edge fashion portfolio shot by a leading photographer. One of them might even get an opportunity to become the face of Saiesta’s Spring-Summer ’16 collection and feature in all promotional activities and campaigns thereafter.
So all women who identify with the brand’s philosophy and aspire to be a part of this exciting journey should send in their entries by 30th September 2015. Send us your entries at Saiestadiva@saiesta.com to register yourself and get a chance to stand out amongst the crowd.
Saiesta, a premiere e-tail studio exclusively for women, is a concept turned to reality by Saivana Exports Pvt. Ltd., a star export house headquartered in New Delhi. Saivana Exports Pvt. Ltd has over 20 years of experience, working with hottest fashion brands from Paris, Milan and New York. The soul of the brand Saiesta transcends all boundaries of ethnicity and culture. The extremely versatile collections from the house of Saiesta are an amalgamation of colours, designs, fabrics and cuts. The designs feature a wide range of exquisite prêt and evening wear for formal or social occasions, mirroring the personal style of today’s fashionable young women.
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